Frankie’s Bikini - Venice, CA

Wallsticker.com meets Frankie’s Bikin.

Exterior signage is an essential marketing tool for retail businesses as it serves as a beacon to potential customers and helps to create brand recognition. Retail businesses use exterior signage to advertise their products, services, and brand image. These signs can be placed above store entrances, on storefront windows or awnings, or on standalone poles. The most common types of exterior signage for retail businesses include channel letter signs, blade signs, monument signs, and pylon signs. The type of exterior signage chosen depends on the store location, size, and visibility.

One of the main benefits of exterior signage for retail businesses is its ability to attract foot traffic and increase brand recognition. A well-designed and strategically placed exterior sign can help businesses to stand out from the competition and create a strong first impression. A visible and distinctive exterior sign can help potential customers locate the business and encourage them to enter the store. A unique and memorable exterior sign can also increase brand recognition, as customers will associate the sign with the business and its products or services.

Another benefit of exterior signage for retail businesses is its ability to convey important messaging to potential customers. Exterior signage can be used to advertise sales, promotions, and new products, creating a sense of urgency and excitement among customers. It can also be used to communicate the brand image and messaging of the business, establishing a unique identity that sets it apart from competitors. By using exterior signage to convey messaging, retail businesses can create a strong marketing message that resonates with customers and drives sales.